Website development

Website development includes the structure and design, the build on our own platform and the admin panel. It also covers the SEO basics, redirects from the old site, testing, and the handover of the logins with documentation. Paid for separately: translation, copy and photos when we produce them, and maintenance after launch. The domain and the hosting are in your name. What applies in your case is written into the scope before we start, and the price holds for that scope.

How long a website takes depends more on when the copy and photos are ready than on the build. We agree the date with the scope, before we start. Three things delay it: waiting for content, new requirements midway, and moving an old site with many URLs. If your date cannot move (a season, a trade fair, an opening), say so in your first message, and we agree what goes in now and what waits for phase two.

Either you supply the copy and photos or we produce them; we settle it before the quote. If they are ready, you pay less; if we write and shoot them, that is a separate line in the quote. We need your logo, one person with the final say, and the domain — if you have none yet, we help you buy one in your name. Product photos go through photo retouching: background, colour and size for the site.

For a brochure site with no logic or integrations and a small budget, a ready-made WordPress theme is the right buy, and we say so. A site on our own platform pays off when you edit it often and in several languages, when it has to talk to a warehouse or other software, when speed brings in customers, and when you count year two as well: no third-party theme and no plugins to keep updated.

Yes, every page, product and line of text is edited from the admin panel, in every language, without having to ask us. The admin panel is a CMS that shows the fields your site actually has, not hundreds of theme settings. At Rabotyagi, for one, the content is in the team's hands, not a developer's.

Yes: the technical groundwork is part of the site, not an extra. URLs are clean, every page has its own title and description, and structured data, a sitemap, redirects from the old site and an llms.txt file for AI assistants are done during the build. The layout starts from the phone, and we measure speed before launch and after it. “Ready for Google” does not mean page one, though: rankings come with content and time, and that is separate work — SEO and AI search.

The website, the code and the domain are yours, and they stay yours after we stop working together. The domain, the hosting, the data and the ad accounts are in your name. At handover you get the hosting and admin logins, the code, a copy of the database and the documentation. So the site keeps running if another team takes over its maintenance.

A redesign is enough when the site is fast and easy to edit, and only its look has dated: the look and the layout change, the system stays. A new website in place of the old one pays off when the system itself is in the way — content cannot be changed without a developer, the plugins have gone a long time without updates, or you need more languages or a link to your warehouse. Either way your Google rankings are kept the same way: every old URL is kept or redirected to the new one.

Yes: moving from WordPress, OpenCart or any other platform, we carry over pages, products, customers and orders, and keep or redirect every old URL so rankings hold. URLs, titles and redirects are planned before launch, not after. Some movement in rankings in the first weeks is normal; lasting losses usually come from URLs left without a redirect. This site is our own migration: every old URL answers or redirects exactly once, and the old titles and structured data were kept.

Yes, we take over websites another company built, including when that company no longer answers. We start with access: whose name the domain is registered in, who holds the hosting, and whether a backup exists. If nobody hands over access, we start from the domain registry. We take a backup before touching anything, and only then propose a plan. Ongoing care after that is website maintenance on a monthly plan.

Yes, if you want to be found by people who do not follow you: Google and AI assistants read websites far more than posts. A Facebook page lives on somebody else's platform and by its rules; a website sits on your own domain, and its content stays with you. Ads also need somewhere to send people — a page where an enquiry is made and counted. So the page and the site work together: Facebook gets you seen, the site takes the enquiry.

No: building a website needs no meeting in person. Our team comes from across the country, and our office is in Ruse. The structure and the prototype are discussed by email or video call, and before launch you review the site with a login of your own. If you would rather talk face to face, visitors are welcome at the office during opening hours — the address is on the contact page.