PROJECT
Social media for Natureca
Myths and facts, questions and tips on sleep.
This project has not been translated yet — the text below is in Bulgarian.
We run Instagram and Facebook for Natureca, a brand of spelt and buckwheat pillows, with German-language posts in one consistent style.
CONTEXT
Natureca is a brand built around natural, restful sleep. Its pillows are filled with natural materials such as spelt and buckwheat. The brand comes to us for a more recognisable, consistent presence on social media, one that reflects what it stands for.
Our work on Instagram and Facebook covers:
- creating and maintaining the content;
- a monthly content plan;
- branded visuals and ad posts;
- educational and lifestyle posts;
- one visual identity across the channels;
- optimising and developing the conversation with the audience.
The posts are in German and present the products naturally, without a hard sell: a myth-and-fact post on soft pillows, questions and answers, a comparison of synthetic and natural fillings, the 90-minute rule for sleep cycles. All of them share one visual system: muted green, white and photography.
Gallery
“Доверих се екипа на T&B tehnolgy за изработката на нашият онлайн магазин.
С тяхната креативност, професионалното и коректно отношение те реализираха проекта и надминаха моите очаквания.
Силно ги препоръчвам!”
SERVICES
Every project here is the work of our team.
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