PROJECT
Megaparts: logo and social media for a Ruse scrapyard
A logo for the scrapyard, then its Facebook page.
A logo and a Facebook page with branded posts and ads for Megaparts, the Ruse scrapyard that trades as Avtomorga Ruse.
CONTEXT
Megaparts OOD runs a scrapyard in Ruse under the name Avtomorga Ruse (Bulgarian for “Ruse scrapyard”). It buys car parts and cars for scrap, recycles them and offers vehicle recovery. In 2022 we design its logo, and in 2023 we take on its Facebook page as well.
The car in the logo stands for everything the company does: a red outline of a car around the name and the city. We show the client five options, two of them built on a shield that recalls the Ruse coat of arms. The chosen one is the car outline, with versions for light and dark backgrounds, and it is also the profile picture of the Facebook page.
On the Facebook page we:
- rework the page and fill in the missing information;
- make branded ad posts;
- create Facebook Ads;
- monitor and optimise the content.